Accession Number : AD0701001

Title :   ON THE DIFFUSION OF INNOVATIONS RESEARCH TRADITION.

Descriptive Note : Final rept.,

Corporate Author : OFFICE OF RESEARCH ANALYSES HOLLOMAN AFB N MEX

Personal Author(s) : Quesada,Gustavo M.

Report Date : NOV 1969

Pagination or Media Count : 48

Abstract : The report analyzes the decision-making process of the diffusion of technological innovations and attempts to make the analysis more meaningful for the Air Force by emphasizing the role of authoritarian, contingent, and collective type of decisions. The author describes the characteristics of innovations, different types of adopter categories (while emphasizing the role of the earlier adopters), and the diffusion process and adoption stages. (Author)

Descriptors :   (*SCIENTIFIC RESEARCH, MANAGEMENT ENGINEERING), (*DECISION MAKING, REVIEWS), THEORY, ATTITUDES(PSYCHOLOGY), AIR FORCE RESEARCH

Subject Categories : Administration and Management
      Psychology

Distribution Statement : APPROVED FOR PUBLIC RELEASE