Accession Number : AD0704728

Title :   MODELLING THE CONSUMPTION OF A FROZEN CONCENTRATED ORANGE JUICE: A CASE STUDY OF TIME SERIES ANALYSIS.

Descriptive Note : Technical rept.,

Corporate Author : WISCONSIN UNIV MADISON DEPT OF STATISTICS

Personal Author(s) : Tiao,George C. ; Pack,David J.

Report Date : MAR 1970

Pagination or Media Count : 53

Abstract : The study applies recently developed time series modelling techniques to a set of marketing data. Two models are presented, one relating the consumption of a frequently purchased consumer product to its past history, and the other describing the dynamic relationship between the consumption and the price of the product. It is found that the basic techniques require some elaboration for proper utilization with this marketing data. (Author)

Descriptors :   (*FROZEN FOODS, CONSUMPTION), (*COMMERCE, *TIME SERIES ANALYSIS), MATHEMATICAL MODELS, CORRELATION TECHNIQUES, ANALYSIS OF VARIANCE, ITERATIONS, NUMERICAL ANALYSIS, COSTS, ECONOMICS, FRUITS, BEVERAGES

Subject Categories : Economics and Cost Analysis
      Statistics and Probability

Distribution Statement : APPROVED FOR PUBLIC RELEASE