Accession Number : AD0782319

Title :   Management by Objectives in Today's Navy.

Descriptive Note : Master's thesis,

Corporate Author : NAVAL POSTGRADUATE SCHOOL MONTEREY CALIF

Personal Author(s) : Hale,Ronald Arthur ; Burns,Reuben Donald

Report Date : JUN 1974

Pagination or Media Count : 102

Abstract : The purpose of this thesis was to complete a script, promoting a Management by Objectives system, that would serve as a basis for a 16 mm. film. A smooth video tape was produced from the script designed to influence one's attitude (positively) about MBO, and to inform audiences on MBO practices in a military setting. A copy of this smooth video tape is on file at the Naval Postgraduate School. Using questionnaires, the influence of video tape on the attitudes and knowledge of four different groups was measured. The results of this measurement of audience reaction indicates that the script is effective in informing and influencing attitudes of Naval officers in the use of Management by Objectives. (Author)

Descriptors :   *Management planning and control, Video tape recording, Navy, Questionnaires, Theses

Subject Categories : Administration and Management

Distribution Statement : APPROVED FOR PUBLIC RELEASE