Accession Number : AD0784056

Title :   Comparison of Consumer Satisfaction Before and After Dining Facility Renovations at Travis AFB, California.

Descriptive Note : Technical rept.,

Corporate Author : ARMY CONSTRUCTION ENGINEERING RESEARCH LAB CHAMPAIGN ILL

Personal Author(s) : Gibbs,Wes

Report Date : JUL 1974

Pagination or Media Count : 50

Abstract : The report presents results of an environmental design experiment conducted at three dining facilities at Travis AFB, CA, to test the hypothesis that interior decor renovations to Air Force dining facilities will improve consumer satisfaction. This approach implies that greater utilization and participation will result. Two measures of consumer satisfaction were developed for this study: direct and indirect. The measurements before and after renovation were compared statistically to determine significant changes in consumer satisfaction. The measurements were also compared statistically to determine if significant differences existed among the three facilities studied. (Modified author abstract)

Descriptors :   *Dining halls, *Air Force facilities, *Attitudes(Psychology), *Consumers, Air Force personnel, Surveys, Modification, Statistical data, Variations, Environmental engineering

Subject Categories : Psychology

Distribution Statement : APPROVED FOR PUBLIC RELEASE