Accession Number : AD0895953

Title :   Newspapers and Their Readers. Volume 1. A Case Study of a Minnesota Weekly and Daily Newspaper.

Descriptive Note : Technical rept.

Corporate Author : MINNESOTA UNIV MINNEAPOLIS SCHOOL OF JOURNALISM

Report Date : 15 SEP 1948

Pagination or Media Count : 333

Abstract : Problems of this study fell into two main groups: Detailed description of the reader audience, and a content analysis of the two papers. Two newspapers which had been studied during the war years were studied. Thus wartime content and readership can be compared with that of 1948--a year of much internal changes, but not a year of active war. Beyond this, the similarities and contrasts of two kinds of newspapers, a small city daily and a county-seat weekly, were analyzed.

Descriptors :   *SOCIOMETRICS), (*NEWSPAPERS, PUBLIC OPINION, MINNESOTA, READING, STATISTICAL ANALYSIS, SAMPLING, POPULATION, EDUCATION, ECONOMICS, URBAN AREAS, RURAL AREAS.

Subject Categories : Information Science
      Sociology and Law

Distribution Statement : APPROVED FOR PUBLIC RELEASE