Accession Number : ADA132825

Title :   Organizational Outcomes of Creativity.

Descriptive Note : Technical rept.,

Corporate Author : UNIVERSITY OF SOUTHERN CALIFORNIA LOS ANGELES CENTER FOR EFFECTIVE ORGANIZATIONS

Personal Author(s) : Von Glinow,Mary Ann ; Kerr,Steven

PDF Url : ADA132825

Report Date : Jun 1983

Pagination or Media Count : 21

Abstract : It is an assumption not an established fact, that 'creative individuals and organizations' are more productive in terms of commonly used financial and productivity criteria, and once an individual has become 'creative', the firm will benefit. However, descriptions of the organizational outcomes of this creativity is general and this paper has attempted to determine whether most people have specifics in mind when speaking of these outcomes and the need for 'creativity' in the organization. (Author)

Descriptors :   *Management planning and control, *Creativity, *Performance(Human), Organizations, Productivity, Operational effectiveness, Personality, Job analysis, Reaction(Psychology)

Subject Categories : Administration and Management
      Psychology
      Personnel Management and Labor Relations

Distribution Statement : APPROVED FOR PUBLIC RELEASE